Success Stories

Authenticity and Positivity Helped This Studio Thrive During COVID

Lindsay Mcclelland | September 24, 2020

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Success Stories

Why This Studio Owner Went All-In on Hybrid Classes

Lindsay Mcclelland | September 16, 2020

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Business Strategies

Why Do Studios Make Pricing So Complicated?

Teresa Zanardelli | September 16, 2020

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Authenticity and Positivity Helped This Studio Thrive During COVID

Studio Spotlight: the studio (mdr) When we asked this studio owner how she’s persevered through COVID-19, her answer was simple - by having a positive attitude. Positivity isn’t ju...

Why This Studio Owner Went All-In on Hybrid Classes

Studio Spotlight: Project Body Hybrid classes are on the rise, and for good reason. They keep your community together, bring in additional revenue, and provide members with options...

Why Do Studios Make Pricing So Complicated?

One of the first things clients look at when considering a new studio is the cost. That’s why it’s so important to create a pricing strategy that’ll bring new clients in and encour...

How Brooklyn Boulders Won With Youth Programming for Virtual

Studio Spotlight: Brooklyn Boulders What started as a pivot turned into a brand new revenue stream. When Brooklyn Boulders (BKB) closed its five climbing gyms in New York, Chicago,...

Top 6 Things I Have Learned Since Reopening My Yoga Studio

My yoga studio in Orlando, Florida, has been “open” for a few weeks now. I use quotation marks because we’re not open at the same occupancy as before the pandemic. We’re offering a...

How to Avoid Burnout in the Fitness Industry

Our clients could be forgiven for thinking that because we preach mindfulness in our classes, our lives are the picture of health and balance. The unfortunate truth is that burnout...

From Best Friends to Fitness Business Owners

Studio Spotlight: Pop Physique NYC How two women of color embarked on an entrepreneurial fitness journey together.  Elizabeth Taveras and Regine Lahens initially became friends ove...

This Fit Pro Built A Virtual-Only Studio During COVID

Studio Spotlight: eTONE Fitness How this fitness professional turned her network into a virtual fitness studio. Take a challenge and turn it into an opportunity.

Your Studio Can Become Its Own Lifestyle Brand. Here’s How

Have you ever wondered how you can turn your business into a lifestyle brand beyond your classes? The last few months have challenged fitness studios to think of creative new ways ...

5 New Ways to Promote Your Virtual Studio

The fitness industry has shifted. Clients are now embracing virtual options that they previously resisted. As studios adapt to this new normal they’re faced with a challenge: how t...

How to Maximize Recurring Memberships During COVID-19

Keep your clients engaged and loyal with these tips The pandemic has transformed most people’s fitness habits dramatically. That’s why now more than ever boutique fitness studios n...

'We realized that there was an opportunity to create a global platform' Lessons From COVID-19

Studio Spotlight: Global Collective You Live-streaming allowed this virtual-only studio to create a yoga community of teachers and students around the world. The coronavirus pandem...