Business Strategies

Most Fitness Studios Will Lose Their New Year’s Clients by March—Here's What to Do

Ntiedo Etuk | December 17, 2019

Maximize the New Year's Fitness Rush, 2020 Playbook

The January workout spike is real! When first-time visitors walk into your studio in 2020, it's on you to make sure they keep coming back. Problem is, there are two powerful forces working against you—competition from other studios, and lack of willpower.

Our free playbook, “Maximize the New Year’s Fitness Rush,” outlines how to win the retention game during the first two months of the year. It’s based on tactics and strategies we’ve seen work for brands such as F45, The Bar Method, TruFusion, Rush Cycle, and Mile High Run Club, among others. 

Find out how to build deeper connections between your clients and community as well as increase their accountability to personal goals with our free playbook




Nt Etuk is the Founder & CEO of FitGrid and Co-Founder of BFS. The team at FitGrid has been working around the clock to create a simple, more automated live-stream solution FitGrid LIVE – that automatically connects Zoom and MINDBODY, for group fitness studios, in response to the crisis hitting the industry.

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FitGrid is a community management system designed for boutique fitness studios to engage clients on a personal level