Success Stories

What It’s Like To Expand Your Fitness Brand from NYC to Miami

Lindsay Mcclelland | October 27, 2020

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Business Owner Insights

Cultivating Your Community Is The Only Way To Survive This Pandemic

Ntiedo Etuk | October 26, 2020

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Success Stories

This Studio Wants You to Have Fun Working Out (From Home)

Lindsay Mcclelland | October 19, 2020

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This Fit Pro Built A Virtual-Only Studio During COVID

Studio Spotlight: eTONE Fitness How this fitness professional turned her network into a virtual fitness studio. Take a challenge and turn it into an opportunity.

Your Studio Can Become Its Own Lifestyle Brand. Here’s How

Have you ever wondered how you can turn your business into a lifestyle brand beyond your classes? The last few months have challenged fitness studios to think of creative new ways ...

5 New Ways to Promote Your Virtual Studio

The fitness industry has shifted. Clients are now embracing virtual options that they previously resisted. As studios adapt to this new normal they’re faced with a challenge: how t...

How to Maximize Recurring Memberships During COVID-19

Keep your clients engaged and loyal with these tips The pandemic has transformed most people’s fitness habits dramatically. That’s why now more than ever boutique fitness studios n...

'We realized that there was an opportunity to create a global platform' Lessons From COVID-19

Studio Spotlight: Global Collective You Live-streaming allowed this virtual-only studio to create a yoga community of teachers and students around the world. The coronavirus pandem...

The Grand Opening of My Studio Happened in the Middle of a Pandemic

Megan Twinning is the founder and owner of Sonder Whole Fitness, a boutique studio based in Owings, Maryland, that was set to have its grand opening on March 16th, right as COVID c...

How to Legally Prepare Your Fitness Studio for Reopening After COVID

As social distancing restrictions ease across the country, fitness studios are starting the process of reopening their physical locations. While preparing your studio space might b...

How I Fell in Love With Live-Streaming Fitness During COVID-19

Four reasons why this boutique fitness enthusiast fell in love with live-streaming during COVID-19 Stephanie Kuzydym is a runner, yogi, barre, and rev lover based in Cincinnati, Oh...

How These Six Studios Engaged Their Communities During COVID-19

Keep your clients coming back with these community engagement tips from studio owners Community is a topic that comes up a lot in the boutique fitness industry, and with good reaso...

5 Ways Studios Can Celebrate International Day of Yoga Virtually

International Day of Yoga is coming up on June 21. Although this year promises to be quite different than in the past, the “holiday” still presents an opportunity for studios to re...

Six Tips for Successful Hybrid Fitness Classes

As states relax social distancing guidelines and fitness studios begin to reopen their physical locations, the idea of “hybrid” classes is top of mind for studio owners everywhere....

How Should I Promote My Virtual Fitness Studio During COVID-19?

For months now, fitness studio owners have been asking themselves this question: “Should I be promoting my ‘virtual’ fitness business during this moment of economic turmoil, and if...