Connected Fitness is Your Biggest Competitor. Here’s How You Can Win.

Lindsay Mcclelland | April 22, 2021

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Retention

A Fun Way to Attract and Retain Clients This Summer

Christina Pischel | April 13, 2021

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Community

These Students Are Using FitGrid and Loving It

Lindsay Mcclelland | February 3, 2021

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Cultivating Your Community Is The Only Way To Survive This Pandemic

A personal letter to the boutique fitness industry about the importance of community. When the pandemic arrived in March 2020, I saw two massive crises that would hit the boutique ...

This Studio Wants You to Have Fun Working Out (From Home)

Studio Spotlight: Mark Fisher Fitness. Making fitness fun and approachable has always been part of the mission at Mark Fisher Fitness (MFF). And it’s that approachability that’s ma...

“We Grew Our Global Dance Community By Going Virtual”

Studio Spotlight: Broadway Dance Center How this NYC-based dance center used its faculty to engage former students -- and acquire new ones -- around the world. While Broadway shows...

Introducing the FitGrid Class App: Bringing the Fitness World Together

FitGrid’s new social fitness app deepens the connections between studios, instructors, and classmates. At FitGrid we believe in the power of the fitness community. That’s why we’re...

Authenticity and Positivity Helped This Studio Thrive During COVID

Studio Spotlight: the studio (mdr) When we asked this studio owner how she’s persevered through COVID-19, her answer was simple - by having a positive attitude. Positivity isn’t ju...

Why This Studio Owner Went All-In on Hybrid Classes

Studio Spotlight: Project Body Hybrid classes are on the rise, and for good reason. They keep your community together, bring in additional revenue, and provide members with options...

Why Do Studios Make Pricing So Complicated?

One of the first things clients look at when considering a new studio is the cost. That’s why it’s so important to create a pricing strategy that’ll bring new clients in and encour...

How Brooklyn Boulders Won With Youth Programming for Virtual

Studio Spotlight: Brooklyn Boulders What started as a pivot turned into a brand new revenue stream. When Brooklyn Boulders (BKB) closed its five climbing gyms in New York, Chicago,...

Top 6 Things I Have Learned Since Reopening My Yoga Studio

My yoga studio in Orlando, Florida, has been “open” for a few weeks now. I use quotation marks because we’re not open at the same occupancy as before the pandemic. We’re offering a...

How to Avoid Burnout in the Fitness Industry

Our clients could be forgiven for thinking that because we preach mindfulness in our classes, our lives are the picture of health and balance. The unfortunate truth is that burnout...

From Best Friends to Fitness Business Owners

Studio Spotlight: Pop Physique NYC How two women of color embarked on an entrepreneurial fitness journey together.  Elizabeth Taveras and Regine Lahens initially became friends ove...

This Fit Pro Built A Virtual-Only Studio During COVID

Studio Spotlight: eTONE Fitness How this fitness professional turned her network into a virtual fitness studio. Take a challenge and turn it into an opportunity.